February 28, 2023 — PLT Health Solutions launches a new set of botanical ingredients to improve mental performance. This product – Nutricog Cognitive Performance Complex – uses a patented Haritaki combination (doomsday spatula Haritaki fruit extract) and Boswellia (boswellia serrata) – normalized to gallic acid, ellagic acid, and amylin.
“Today, there is a rapidly growing interest in cognitive support for a wide range of lifestyle goals. Consumers are looking for benefits ranging from enhanced focus to reduced stress, improved mood, faster learning, effective memory and adaptation. We are actively looking for everything from increased productivity to enhanced multitasking,” said Seth Flowerman, President and CEO of PLT Solutions.
“Nutricog also ticks a lot of the boxes that today’s consumers want in an ingredient. It is possible and traceable to grow and manufacture,” he continues.
According to Innova Market Insights Q2 2022 data, brain and health claims are the second most common botanical-based supplement claims, accounting for 28.3% of all product launches.
Leading ingredient suppliers expect a wave of innovation in the supplement industry over the next five years when it comes to mental health, driven by new digital technologies, emerging market opportunities, environmental sustainability demands, and highly convenient delivery formats. I have high hopes.
hero ingredients
The product demonstrated 1.4 times more immediate recall, 2 times more brain-derived neurotrophic factors, 2.3 times more delayed recall, 2.7 times greater user learning rate, and improved focus compared to baseline in a 120-day study. It is set for an 11.5x improvement.
“At Nutricog, we believe products for memory enhancement and faster learning are a natural landing spot due to the impressive benefits they offer in these areas,” said Registered Dietitian, PLT Health. said Jennifer Murphy, MS, Director of Innovation and Clinical Development at Solutions.
In clinical trials, Nutricog users showed significant improvements compared to placebo in multiple cognitive domains. (Image credit: PLT Solutions).Murphy says the broad range of benefits seen in the trials suggests that it can be formulated into a wide range of products.
“The improvement in overall cognitive performance, coupled with the significant increase in peripheral BDNF, suggests that Nutricog may support positive structural changes in the brain. It’s a new ingredient in landscape and can independently attract consumers as a hero ingredient,” she explains.
“The power of these clinical results is that Nutricog not only showed importance in such a broad spectrum, but the amount of change versus placebo,” she continues.
clinical trials
The company conducted a double-blind, placebo-controlled clinical trial in which 100 users of Nutricog showed “significant improvement” compared to placebo. Enhanced learning, memory, sustained attention and concentration. Achieve strength, working memory and executive function.
“Improvements in cognitive speed were seen at the same time as improvements in accuracy while multitasking,” flags Business.
Clinically significant benefits were seen after 15 days of use.
Memory effects were assessed using the Auditory Verbal Learning Test (RAVLT), the Cambridge Neuropsychological Automated Battery (CANTAB), and the immediate and delayed recall tests.
Edited by Mark Cervera
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