Maxar acquires Wovenware, an artificial intelligence and software company based in Puerto Rico.
WASHINGTON — Maxar Technologies last week announced a new acquisition that furthers its goal of transforming its satellite imagery archive into 3D products for gaming, media and other industries.
The company is looking to acquire Wovenware, an artificial intelligence and software company based in Puerto Rico. Maxar president and CEO Daniel Jablonsky said on his Nov. 3 that Wovenware was acquired because of his expertise in 3D geospatial technology and machine learning. Jablonsky said on the third quarter earnings call:
Wovenware is the latest addition to Maxar’s 3D technology business following its acquisition in 2020. Bricon Strategic investment earlier this year Blackshark.ai.
Maxar executives told analysts the company plans to create new business in the video games, media, entertainment and metaverse sectors. The company is well-positioned to serve these markets with its high-resolution satellite imagery archives, daily imagery collections, and 3D production capabilities, they said.
Jablonsky said acquiring technology companies like Wovenware is a necessary investment to generate new revenue streams from the company’s current and future imaging satellites. New Worldview Legion Imaging His constellation is important to Maxar’s lucrative US government business, but the company is also looking to the commercial market. After multiple delays due to manufacturing and testing issues, Jablonski said his first two satellites were ready to launch in January, and he said four more would be launched later this year. said.
Former Amazon and Electronic Arts executive Dan Nord joined Maxar last year as Senior Vice President of Enterprise Business.
He noted that Maxar’s 3D digital twin of Earth is used for highly accurate immersive development. training environment US Army, maps for autonomous vehicle navigation, next target market is games and entertainment.
Maxar partnered with Blackshark.ai to pitch its digital twin product last month at the Unreal Fest conference hosted by popular game engine maker Epic Games. “We showcased our capabilities to thousands of developers and released a demo of the New Orleans digital twin where the conference was held,” Nord said. Maxar wants to give developers access to his 3D digital twin so they can use it for their games and applications.
Filmmakers can use Maxar’s 3D globe in their game engine and theoretically shoot anywhere, Nord said. “We used to say Blackshark would help us get into the gaming market, and now it does.”
